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About Us

Signature by Des, founded by Desiree Hutchison was initially launched as a home studio concept in 2011 to offer women individualised attention and assist with personal styling and wardrobe solutions.

Designed with the wearer in mind, Signature by Des provides stylish yet timeless pieces – the essential building blocks of a modern casual wardrobe.  Easy to style, the ready-to-wear label consists of pieces including dresses, t-shirts, shirts, casual pants and sleepwear at affordable prices. Styles are beautifully finished, sophisticated, with attention to detail being most important.

The Signature by Des brand is designed to be a casual, ready to wear brand that is inspired by, but not dictated to by international trends. 

Classic femininity and timeless designs is the defining feature of the Signature by Des brand. The wearer takes pride in her signature pieces and wears them endearingly. Although minimalist and casual, Signatures clothes are bold and expressive, emphasizing the wearer’s public persona and making them stand out from the crowd.

Signature by Des offers exclusivity on all styles. Pieces are produced in limited runs to make them more ’personal’ to the wearer.

In conjunction with the main range, Signature by Des has also launched a Sleepwear range.  The line consists of classic and timeless silhouettes.  Made from luxury fabrics, the range is the epitome of style, comfort and luxury.

Proudly South African, the production of Signature by Des is done locally, thus supporting and empowering the local community.

For wholesale opportunities, contact Desiree at